Apple Bandit

Apple Bandit is a new cider by Heineken launched in the Netherlands. Which belongs to a magical world where an apple stealing fox steals only the best apples to make the most knisperfrisse cider and lures his victims to his apple den in the chase.

Alongside the TVC, we created a series of cinemagraphs to broaden the world of Apple Bandit on social.

My role - art direction at Cloudfactory

Additional credits:
Creative directors - Jessica Kersten & Sandrine Huijen
Copywriter - Mariusz Wysocki
Director - Jeroen Annokkee
Cinemagraphs - Digital Amigos